Pepsodent irium. 1939 Pepsodent Irium Tooth Powder It's Uncanny Vintage Magazine Print Ad 2022-12-31
Pepsodent irium
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Pepsodent Irium is a brand of toothpaste that is known for its unique formulation and effectiveness in maintaining oral hygiene. The toothpaste is made with a combination of ingredients that work together to provide a deep clean and freshen breath.
One of the key ingredients in Pepsodent Irium is irium, a rare and precious metal that is known for its antimicrobial properties. Irium is believed to help kill bacteria and prevent the build-up of plaque on the teeth, which can lead to tooth decay and gum disease. The toothpaste also contains other active ingredients such as sodium fluoride, which helps to strengthen tooth enamel and prevent cavities, and sodium lauryl sulfate, which acts as a foaming agent to help remove plaque and food particles from the mouth.
In addition to its cleaning and protective properties, Pepsodent Irium is also formulated with a unique blend of flavors and fragrances that help to freshen breath and provide a pleasant taste experience. The toothpaste is available in a variety of flavors, including mint, citrus, and herbal, which allow users to choose the one that best suits their preference.
One of the main benefits of using Pepsodent Irium is its ability to help maintain good oral hygiene and prevent dental problems. By removing plaque and bacteria from the mouth, the toothpaste helps to prevent the development of cavities and gum disease, which can lead to costly and time-consuming dental treatments. Additionally, the toothpaste's refreshing flavors and fragrances help to promote fresh breath, which can be important for social and professional interactions.
Overall, Pepsodent Irium is a high-quality toothpaste that is designed to provide a deep clean, freshen breath, and promote good oral hygiene. Its unique formulation, including the use of irium, makes it an effective choice for maintaining a healthy mouth and preventing dental problems.
Pepsodent Tooth Powder
Then add and mix thoroughly, 4 dr. In some respects, Alice Ruthrauff did have her revenge. Then for 10 nights massage the gums with Pepsodent, using your finger tips; the gums then should start to firm and harden. He died in 1969, age 88, and was buried in Springfield, Ohio. Like I said in my previous post, at this time in history women married at younger ages than they do today. Ruthrauff, a well traveled teacher, coach, and salesman with no background whatsoever, it seems, in dentistry or chemical science.
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Pepsodent Tooth Paste Powder Irium Vintage Print Ad 1940
They want to be told of rewards. Once again, the braintrust at Pepsodent had struck oil, and despite a less than friendly relationship between Albert Lasker and Bob Hope, the company sponsorship continued for the full duration of the program. In other words, do as thousands are doing on dental advice; turn to Pepsodent. It could clean the teeth alright. Countless advertising ideas have been wrecked by not understanding that phase of human nature. All the advertisement says about Pepsodent is that it will remove the coating.
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1937 Pepsodent Toothpaste continuing Irium Vintage Print Ad
Although many listeners complained about the commercials, they did buy the products the announcer was selling on the air. How did that tube of Pepsodent toothpaste, for instance, reach your bathroom shelf? First, the headline along with the picture put the idea of a "filmy coating" in the readers head. Ruthrauff Company in Philadelphia. Once Claude Hopkins introduced a more sophisticated brand of pseudo-science into mainstream advertising, however, it likely went even one step further in offending the actual scientists and researchers charged with trying to separate legitimate health aids from quackery. With her white teeth and pleasant smile, the men were quickly attracted to Miriam like a magnet. Arrogance on the part of Lever Bros. All 3 programs achieved high ratings.
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Use Pepsodent with Irium to Remove Ugly Surface
She was an attractive young lady whose figure and looks could easily catch the eye of single men. Other brands like Crest, Gleem and Colgate took over the market until Pepsodent was relegated to discount stores, bargain bins and buyers with terminal yellow teeth. History of Pepsodent, Part I: Mr. The teeth gradually lighten as film coats go. But in its heyday decades earlier Pepsodent ruled, even included in popular song lyrics. He is credited with a keen vision for profits.
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Pepsodent
Africa, Asia, Barbados, Bermuda, Canada, Central America and Caribbean, Europe, French Guiana, French Polynesia, Greenland, Guadeloupe, Libya, Martinique, Mexico, Middle East, New Caledonia, Oceania, Reunion, Russian Federation, Saint Pierre and Miquelon, South America, Southeast Asia, Ukraine, Venezuela. At the end of that time, we believe you will agree, that next to regular dental care, Pepsodent, the quality dentifrice, provides the utmost science has discovered for better tooth and gum protection. As for whether the product was equally embraced by the scientific community. When they saw Miriam's dingy teeth, they did a quick about-face. Hopkins realized teeth had a yellow film on them and he focused his advertisements for Pepsodent on removing that film. People will do anything to cure a trouble, but little to prevent it. Things did not go smoothly there.
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Pepsodent Company, est. 1915
It was published in Cosmopolitan magazine in 1941. Hoffman VP of production , Stuart Sherman VP of advertising , and Charles Luckman VP of sales. Once there, William took a job as the general sales manager with the Hooven and Allison Cordage Company, but the arrangement started to fall apart pretty quickly. The advertisement defines "filmy coating" as an unattractive problem, and says Pepsodent with Irium is the cure. A native of Iowa City and daughter of former Iowa Attorney General Milton Remley, she earned her own B.
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Amanda's Advertising Blog: Ad #2: Pepsodent with Irium
Of course, network radio played a huge part in that success. Known internally as Formula 99, the new version of Pepsodent, patented in 1938, added a detergent and foaming agent more in line with other toothpastes on the market. Within months, he was spending most of his time in hotels in Chicago and Philadelphia, barely ever seeing his wife Alice back in Xenia. William Ruthrauff, having been denied at least some substantial portion of his Pepsodent riches, spent much of the 1920s trying to build a new business in the same mold. Hearing that her husband planned to file for divorce and permanently move to Philadelphia, she beat him to the punch and ultimately won a huge victory: a court-ordered writ of injunction that gave her the right to block the substantial payments still owed to her husband by the Pepsodent Company.
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Pepsodent's Success Story
If they do their best, everything will come out all right. Try cleansing them of the dingy film ordinary brushing has failed to combat successfully; of the film to which present-day dental opinion charges many serious tooth and gum disturbances. Top Center: Shipping cartons are loaded on an overhead conveyor from the raw materials store room to the production floor. Acquiring Pepsodent would certainly achieve that goal, but in order to pursue a deal, Lever Bros. Another technique used is the symptom-cure formula. Ruthrauff The original Pepsodent formula was patented in 1915 by William M.
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1939 Pepsodent Irium Tooth Powder It's Uncanny Vintage Magazine Print Ad
I never quoted its price. Or else, he just met the right people at the right time. This would be doled out in annual installments over five years. Story of Albert D. Charles Luckman on the cover of Time, 1946 In 1941, Smith had reduced his day-to-day involvement in the business and rewarded Charles Luckman with a promotion to Executive VP. Retrieved 7 July 2015. While the Pepsodent Company ceased to be an independent Chicago business after 1944, Lever Brothers continued to operate the factory at 6901 W.
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