Vodafone value chain analysis. Value Chain Analysis Of Vodafone 2022-12-10
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A value chain refers to the series of activities that a company goes through to create and deliver a product or service to its customers. A value chain analysis is a tool used to identify and understand the various steps in a company's value chain, as well as the costs and value associated with each step. This analysis can help a company identify opportunities to improve efficiency, reduce costs, and increase value for its customers.
Vodafone is a multinational telecommunications company that provides mobile and fixed-line telecommunications services to customers around the world. The company has a complex value chain that involves a range of activities, including research and development, production, marketing and sales, distribution, and customer service.
One of the key activities in Vodafone's value chain is research and development. The company invests heavily in research and development in order to bring innovative new products and services to market. This includes the development of new mobile phones, broadband services, and other technologies that are relevant to its customers.
Once new products and services have been developed, Vodafone moves on to the production stage of its value chain. This involves the manufacture of the products and services that will be sold to customers. Vodafone has a number of production facilities around the world that are responsible for the manufacture of its products and services.
After products and services have been produced, Vodafone moves on to the marketing and sales stage of its value chain. This involves promoting the products and services to potential customers and making them available for purchase. Vodafone uses a range of marketing channels, including advertising, online marketing, and in-store promotions, to reach its customers.
Once products and services have been purchased by customers, Vodafone moves on to the distribution stage of its value chain. This involves making the products and services available to customers through various channels, such as online stores, retail outlets, and mobile phone stores. Vodafone has a global distribution network that allows it to reach customers in many different countries.
Finally, Vodafone provides customer service to its customers throughout the entire value chain. This includes providing technical support, answering questions, and resolving issues that may arise. Vodafone has a global network of customer service centers that are available to assist customers with any issues they may have.
In conclusion, Vodafone's value chain is a complex and interconnected series of activities that are designed to create and deliver value to its customers. By understanding and analyzing each step in the value chain, Vodafone can identify opportunities to improve efficiency, reduce costs, and increase value for its customers.
Through the JAC process, each supplier undergoes a single audit. This is a cross-industry initiative that utilises blockchain and external verifiers to evaluate assess and evaluate supplier compliance against a number of risk areas, thereby increasing the accuracy of vetting compliance for our supply base and also reducing the significant time and cost burden on small and medium suppliers having to repeat the process for different customers in only having to be vetted on a single solution. Some examples of Vodafone Group Plc's marketing and sales activities are- sales force, advertising, promotional activities, pricing, channel selection, quoting and building relations with channel members. Value chain analysis is a technique used to analyze the business activities of a company to determine how it achieves a competitive advantage. We currently have 7% of suppliers by total spend on-boarded, with a further 25% already having confirmed they will on-board over the next year. Outbound logistics activities include — warehousing, distribution network, scheduling, processing, and wholesalers and retailers order fulfillment. For us at Vodafone Business, improving vaccine delivery times is just the first step towards building a more efficient and transparent healthcare supply system.
To conduct industry structure analysis Porter developed Five Forces Model, and to understand the sources of competitive advantage of the firm in relation to competitors in that industry Porter developed Value Chain Analysis Method. For any next generation organisation, using location and mobility insights to better understand your business potential and performance is essential. Throughout this paper, an analysis of the competitive advantages will be made in order to have a future look of how the business will be surviving in the market. If Yu Vodafone have a real competitive advantage, it means that compared to its rivals Yu Vodafone is - operating at lower costs, commanding a premium price, or doing both. Consist all those value chains links of a business upstream and downstream i. Studying these interrelationships can help a company take benefit from coordination and joint optimisation.
Value Chain Analysis of Vodafone 19 Strategy Evaluation TOWS Matrix 22 23
These activities include — advertising and promotion, marketing, sales force management, channel selection, pricing etc. Procurement refers to the process of obtaining raw materials for the best price possible. Tools such as e-auctions, e-sourcing, category management system, and a spend analysis tools, among others, are utilized in this model to select, approve and evaluate suppliers, their performance management, and the operations with Vodafone subsidiaries. Brand value co-creation in a digitalized world: An integrative framework and research implications. Broadly, the competitive advantage sources can be grouped into two types- cost and differentiation.
Porter, Competitive Strategy New York: Free Press, 1980 Juan Alcacer, Mary Furey, Mayuka Yamazaki 2018 , "Vodafone in Japan B Harvard Business Review Case Study. There are four support activities, as suggested by Porter. Studying these interrelationships can help a company take benefit from coordination and joint optimisation. For the external analysis part investigation analysis will be conducted and they are as follows: a pestle analysis, which will be used to examine the external macro environment of the business. Here is the list of primary value chain activities as proposed by Porter: 2. The unexpected interruption in the information flow can affect the customer-supplier relationship.
Solved Porter Value Chain : Vodafone: How to Attract Millennials to the Prepaid Market (Condensed) Analysis
Through this analysis, companies can increase their competitive advantage. The inventory management also improves as Vodafone can minimise the delays by tracking activities throughout the supply chain. Human resources management Human resources management refers to the idea that a company must invest in its workforce. It indicates the need to ensure coordination between different value chain activities. Service, in value chain analysis, refers to activities that occur after a company sells its products, such as installation, training, repair, customer services, etc. Due to its linkage with multiple value chain activities, Vodafone Group Plc should carefully consider its procurement activities to optimise the inbound, operational and outbound value chain.
Solved Porter Value Chain : Vodafone in Japan (B) Analysis
The continuous Value Chain evaluation can result in timely filling important gaps that may affect a firm's productivity. The decision is regarding where to sit in the value system. Industry Structure Relative Position Porter's Framework Five Forces Value Chain The Analysis focuses on Drivers of Industry Profitability Differences in activities The Analysis explains Industry average price and cost Relative Price and Cost What is Competitive Advantage? For those suppliers that supply goods or services to the VPC, the purchase price cost analysis and the internal cost review to produce a TCO model is led by the VPC Category Manager. Business Management and Strategy, 6 2 , 15-27. The internal linkages are- interrelationships between activities within same organisational units and external linkages are between business units of same or different firms. It can also analyse the operational activities to expand the presence in geographically dispersed areas.
Value Chain Analysis Example Value Chain Analysis of the Vodafone Group Plc can be better understood with the help of some examples. As illustrated in the Value Chain diagram, Yu Vodafone has five generic categories of primary activities — Inbound Logistics These activities of Yu Vodafone are associated with receiving, storing and disseminating the inputs of the products. . The solution works using Big Data and by analysing telecommunications data based on user geolocation and behaviours, and is delivered by working with our insights and visualisation partners, Vodafone Analytics gives you a simple and visual means to discover where and why things happen, as well as future predictions, meaning insight-led decision-making and greater efficiency for businesses of all sizes, industries and sectors. It can also use Value Chain Analysis to develop brand identity.
Firstly, It allows a company to analyze its primary and support activities and identify any processes that need improvements. Porter divided the Support Activities into four broad categories and each category of support activities is divisible into a number of distinct value activities that are specific to the industry in which Vodafone Storm operates. Most companies have various activities in the process of converting its inputs into outputs. The effective HR management can allow Vodafone Group Plc to reduce competitive pressure based on motivation, commitment and skills of its workforce. Dimensions of sustainable value chains: implications for Value Chain Analysis. Outbound Logistics Vodafone Japan under takes these activities to distribute the finished products to channel partners and final buyers.